With smart phones & tablets selling like hot cakes today & online shopping becoming popular among buyers, a Mobile Optimized Website makes a lot of sense. With the whole world on the go, more and more people prefer to browse the internet on their mobiles, rather than PCs or laptops. If your business is dependent on ecommerce then a Mobile Optimized Website is absolutely vital for you.
Advantages of A Mobile Optimized Website A Great Experience -
Potential buyers who log on to the website via their smart phones will not have to face any undue hassles or problems in doing so. Without a Mobile Optimized Website the visitor will only get frustrated trying to log on to your business website & eventually leave.
Lesser Bounce Rates -
Having a Mobile Optimized Website will mean lesser bounce rates. Lesser bounce rates mean higher chances of converting the visitors into buyers, which is ultimately the reason for making the website. With more and more mobile users logging in through their smart phones, it is very essential to cash-in on this opportunity for widening your customer base. In short, a Mobile Optimized Website means a user friendly website for those logging on via their mobiles.
Great Advertising Medium -
Since most of the people prefer using internet on their smart phones, the absolute need for a Mobile Optimized Website cannot be ignored. a mobile friendly website means faster loading time, no flash (due to incompatibility with some kinds of browsers) & also mobile specific features like click to call, etc. Through the use of QR codes, which when scanned using smart phones translates into SMSs, email-id, etc., you can effectively advertise your online business. QR codes offer a greater extent of interactivity & information as compared to print ads.
Positive Impression -
With a Mobile Optimized Website, visitors will have a great browsing experience & will get to know how serious you are about enticing them. A user friendly website will have a positive impact on users. With a Mobile Optimized Website, you can increase your client base to a great extent & also stand out among the rest of your competitors.